Archive for the ‘Marketing’ Category
Hoffer Plastics honored for community involvement
Monday, November 22nd, 2010
Hoffer Plastics Corp. will be honored for its long record of community involvement on Nov. 30, when the company will receive the 2010 Illinois Large Family Business of the Year Award from Loyola University's Family Business Center. The South Elgin,...
Congratulations to DeKalb Molded Plastics
Tuesday, November 16th, 2010
Last week DeKalb Molded Plastics Co., a Butler, Ind.-based structural foam molder, was honored as a finalist in the Indiana Chamber of Commerce 2010 Small Business of the Year competition. DeKalb was one of four finalists -- the winner was...
SunChips are still loud in Canada
Monday, November 15th, 2010
Compostable, biodegradable polylactic-acid bags may be too noisy for U.S. snack food fans. But Frito-Lay has decided that Canadians are willing to put up with a loud bag in exchange for the environment. Still think it's too loud? Then you...
Manufacturing and the US election
Tuesday, November 2nd, 2010
Mary Scheibel, a principal of Scheibel Halaska Inc., a Milwaukee-based marketing and public relations firm with clients in the plastics industry, posted an item in her blog yesterday about the importance of voting today. The post, "Tuesday's election will have...
Turning the tables on our reporter at K2010
Sunday, October 31st, 2010
Usually Plastics News reporters get to ask questions at trade shows, but at K 2010 one exhibitor turned the tables, interviewing Frank Esposito as part of a social media project. Dow Chemical Co.'s Erin Kuhl interviewed Frank -- PN's senior...
Does your ‘smart’ phone know plastics?
Wednesday, October 20th, 2010
I confess, I still have an old-fashioned "dumb" cell phone. But with the pace of change in smart phone technology, it could be my last one. Just today I've seen announcements of two cool new products for mobile phones --...
Supreme Court considers dispute with plastics firm
Thursday, October 14th, 2010
Apparently one way to get bloggers to notice a plastics company is to have a case heard by the U.S. Supreme Court. Who knew? Blogs that specialize in employer's law are full of details and opinion today concerning Kasten v....
Dow may sponsor Detroit PGA event?
Wednesday, October 13th, 2010
The buzz in the Detroit sports/business circles is that Dow Chemical Co. might be interested in sponsoring a Professional Golf Association event next year in Michigan. The Detroit News got the latest round of discussion started with an Oct. 9...
Dow’s social media experiment at K 2010
Tuesday, October 5th, 2010
A big trade show can be a good place to try a social media strategy. You've got thousands of people in the same place. Many are likely to be interested in what you've got to say about the event --...
Oh no, Crocs are back in style
Friday, September 3rd, 2010
Just when we thought they'd disappear forever, the plastic shoes that many people seem to love to hate are making a comeback. The U.K. newspaper the Guardian has a feature story on the comeback today, "Crocs steps back from the...